ShreeMan, a name synonymous with high-quality, ethically crafted clothing, faced a daunting challenge – stepping into the digital-first world with its D2C studio and Shopify store
Website
SMM
Ad Campaign
Year
2024
Duration
6 months
Industry
Fashion
About Shreeman
ShreeMan, a name synonymous with high-quality, ethically crafted clothing, faced a daunting challenge: stepping into the digital-first world with its D2C studio and Shopify store. The stakes were high—limited budgets, rigid brand guidelines, and the need to resonate with a modern, style-savvy audience. One wrong move and the brand’s rich heritage could have been lost in translation.
Mission
When the competition is fierce, and tradition hangs in the balance, the obvious choice is a leading digital marketing agency that specializes in bridging heritage with innovation. Eta’s bold strategies and proven ability to craft unique brand narratives made us the perfect fit.
Get A Glimpse
Challenges
There were several challenges we encountered along the way.
A new player in the market
High competition
Zero online presence
Low budget for rebranding
Restructure the brand with new face
Our Solution
We didn’t just build a platform; we rebuilt ShreeMan’s connection with its audience.
Design choice reinforced the brand’s heritage, ensuring a seamless blend of tradition and modernity
We adhered to strict brand guidelines, creating an online presence as refined as their studio.
Our team delivered high-impact results that stayed well within financial limits
Created tailored campaigns focused on Shopify sales optimization to boost online conversions.
Engaged audience with new images, messages and ad formats from time to time.
What ETA did for the Client
Without the right digital campaign, ShreeMan could have remained a hidden gem—unknown to the very audience it sought to captivate. No visibility, no impact, and no growth. They needed more than a website; they needed a transformation.
Results That Spoke Volumes
In just 3 months, ShreeMan turned into a success story:
- About 90% Growth in Reach: The Shopify launch captivated a younger, broader audience.
- Brand Authority: ShreeMan emerged as a trailblazer in the D2C clothing sector, blending legacy with innovation.