Founded in Ahmedabad, Maa Made is an esteemed peanut butter brand born out of a passion for exceptional flavor and unwavering dedication to wellness. Initially a local sensation, Maa Made has now grown into a prominent name in the industry.
Their unparalleled product sets them apart. By prioritizing quality and well-being, Maa Made crafts peanut butter that is devoid of vegetable oil, free from added sugars, and made entirely from natural ingredients.
Their mission is to provide a wholesome alternative that delights both taste enthusiasts and health-conscious individuals alike. With Maa Made, you can indulge in a guilt-free peanut butter experience.
The Challenges
Eta Solution
Give Logistic Support
Started E-Commerce website
Client front logo and appealing package designs
Increased revenue growth in the short term
Great Influencer marketing impact on product selling
How we have done this
Step 1: Brand Restructuring and Audience Research
We conducted extensive research to identify Maa Made’s target audience and develop a brand tone that resonated with them. This involved understanding their preferences, needs, and values.
Step 2: Redesigning the Visual Identity and Packaging
We revamped Maa Made’s visual identity by designing an eye-catching new logo that captured the essence of the brand. Simultaneously, we transformed the packaging to reflect the brand’s commitment to quality and wellness, creating a visually appealing and cohesive brand image.
Step 3: Building an Engaging Online Presence
We created a user-friendly and visually captivating e-commerce website for Maa Made, allowing customers to explore their product range and make purchases with ease. Additionally, we implemented content marketing strategies and optimized the website for search engines, enhancing the brand’s online visibility.
This comprehensive approach of brand restructuring, redesigning the visual identity, and establishing a strong online presence enabled Maa Made to successfully launch its revamped brand within 60 days. The brand’s new appearance, products, and messaging resonated with the target demographic, generating excitement and interest. By collaborating with influencers and retailers, we extended Maa Made’s reach and ensured a seamless distribution process. The ongoing web development and support further strengthened the brand’s online presence and helped Maa Made position itself as a trusted source for natural peanut butter.
70,000+
People sees us within 7 days.
16,000+
Account reach on instagram.
77%
Increase in brand appearance
Service Deployed
Content Marketing
Rebranding Consulting
Web Development
Influencer Marketing
Designing