Maa Made Nutrition is dedicated to providing high-quality, nutritious food products designed to support a healthy lifestyle. Committed to using natural ingredients and sustainable practices, Maa Made Nutrition offers a range of wholesome options that cater to the needs of health-conscious individuals.
Branding
SMM
Ad Campaign
Year
2023
Duration
6 months
Industry
Food & Beverages
About Maa Made
Founded in Ahmedabad, Maa Made is an esteemed peanut butter brand born out of a passion for exceptional flavor and unwavering dedication to wellness. Initially a local sensation, Maa Made has now grown into a prominent name in the industry.
Mission
Their mission is to provide a wholesome alternative that delights both taste enthusiasts and health-conscious individuals alike. With Maa Made, you can indulge in a guilt-free peanut butter experience.
Get A Glimpse
Challenges
There were several challenges we encountered along the way.
A new player in the market
High competition
Zero online presence
Low budget for rebranding
Restructure the brand with new face
Our Solution
Packaging That Pops
In a world of beige jars, we made MaaMade the star! With bold, vibrant packaging, we transformed their peanut butter into a showstopper. Our designs emphasized health, quality, and a hint of fun—turning shelves into sales.
A Digital Makeover with Full Accuracy
We crafted a sleek, engaging website that reflected MaaMade’s wholesome values. Clear calls-to-action, vibrant visuals, and seamless navigation made every click a step closer to purchase.
Deployed strategic influencer collaborations, amplifying visibility across platforms.
Built interactive social campaigns to engage followers and build brand loyalty.
Created tailored campaigns focused on sales optimization to boost online conversions.
Engaged audience with new images, messages and ad formats from time to time.
RESULTS
In just 6 months, Maa Made turned into a success story:
+120% retail interest, proving that first impressions DO matter.
75% spike in online engagement—because the right digital presence sells.
MaaMade finally transitioned from a humble local startup to a rising FMCG star in India.