How to Install and Configure Facebook Pixel Step by Step
How to Set Up Facebook Pixel: Complete Installation Guide Imagine running Facebook Ads at scale, spending thousands, yet lacking the ability to distinguish which clicks turned into real business. That is what many advertisers face today without a properly configured tracking code. With data privacy changes and evolving ad platforms, having a solid pixel setup […]
How to do market research for ecommerce
How to Do Market Research for E-commerce: A Complete Guide More than a fifth of global retail sales were conducted online in 2024; however, over 80% of newly established online stores shut down within their first year and a half. Market research is one of the factors that most determine the fate of these companies, […]
The Role of Image Alt Text in E-commerce Product SEO
The Role of Image Alt Text in E-commerce SEO | Boost Product Visibility When was the last time you searched for a product and went to the “Images” tab even before looking at the website? You’re not the only one. A 2024 Google survey shows that more than 27% of online shoppers start to discover […]
How can content marketing help a business
How Content Marketing Helps Businesses Grow | Boost Leads & Brand Awareness Content marketing is often misunderstood by people who believe it is solely about writing blogs or posting on LinkedIn. However, it is essentially the invisible sales team that is working around the clock. Every piece of content, a video, or a podcast that […]
Copywriting vs. Content Writing: Key Differences Every Marketer Should Know
Copywriting vs. Content Writing: In case you think that copywriting and content writing are just different angles of the same thing, I must tell you the truth – one is convincing, and the other is supportive. Indeed, the distinction is no longer an academic exercise but a strategic move, as 63% of businesses say that […]